In a new short film from Izrayl Brinsdon, we meet Josh Keogh on his property in rural New South Wales where he has discovered a new passion in cycling. A self-described surf addict, Keogh was pushed into a new and refreshingly solitary pursuit following a move inland. “On a pure feedback level, riding a bicycle and riding a surfboard I guess can scratch a very similar itch.” The film marks the release of a new collection of Cordura-engineered apparel with versatility at the forefront of its design. Breathable, lightweight and extra-durable gear with military-inspired details that reward a second look.
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